Running a travel business doesn’t have to feel like spinning in circles. But when you’re answering emails at midnight, chasing leads that never convert, and trying to market yourself while juggling a dozen half-built systems . . . it’s easy to get stuck in survival mode.
The truth? Most advisors aren’t struggling because they lack ambition or talent. They’re stuck because they’re operating without a plan—or following one that doesn’t actually fit where they are in business or life.
At Magic Made Simple, we believe real transformation happens when you stop trying to do everything and start focusing on what actually moves the needle. That’s why we created the Strategic Planning Workshop—a four-day, guided experience to help you pause, reflect, and design a smarter path forward.
But here’s what makes it truly different: you don’t have to follow someone else’s map.

Two Paths. One Destination.
This isn’t a one-size-fits-all coaching program. Our fifth annual Strategic Planning Workshop is intentionally built around two distinct paths, so you can get the support and structure that fits your current business stage.
🪄 Pathfinder – You’re building your foundation. You’re ready to get clear on your ideal client, craft your message, and set up the systems that make your business feel real (and sustainable). You don’t need more ideas—you need a plan you can actually follow.
🔥 Trailblazer – You’ve laid the groundwork and you’re ready to lead like a CEO. You’re here to refine, scale, and build a business that works without you. You want systems, strategy, and serious growth—but without burning out.
Whether you’re defining your vision or optimizing what you’ve already built, the Strategic Planning Workshop helps you set goals that align with your values and build a business that reflects who you truly are.
Set the Stage Now—Then Accelerate
We know how powerful this workshop can be—but we also know that clarity without action will only take you so far.
That’s why we created Accelerator Packs as optional add-ons, customized for each path. These are practical, guided resources to help you implement what you’ve learned faster and with more confidence.
✨ Pathfinder Accelerator Pack – Build Your Foundation Faster
Perfect for advisors still clarifying their vision, message, and workflows. Includes:
- Align for Success Masterclass
Anchor your goals in mindset and alignment. Includes videos and a workbook from the Path To The MAGIC Academy vault. - Take Back Your Time Course
A focused, real-life approach to boundaries and time management—ideal for juggling a growing business. Includes videos and a workbook from the Path To The MAGIC Academy vault. - Custom GPT: Brand Vision Edition
An AI-powered assistant trained on Magic Made Simple’s framework to help you define your “why” and write a compelling vision statement that inspires action.
🔥 Trailblazer Accelerator Pack – Lead Like a CEO
Built for established advisors who are ready to lead with vision, clarity, and elevated systems. This Accelerator is all about implementation, optimization, and staying in your CEO role—on purpose.
Includes:
- 30-Minute Private Coaching Session (Q1)
Work 1:1 with Christina and Penny to apply your SPW plan with strategic insight and accountability. - Custom GPT: CEO Focus Finder
This AI-powered tool helps you assess where you are in your CEO evolution and guides your next right steps with clarity and strategy. - CEO Quarterly Review Kit
Includes digital checklist, reflection prompts, and planning templates to help you stay focused, aligned, and proactive all year long. - 60% Off Promo Code: Custom GPT – Content Pillar Creation
Using your brand story, voice, and ideal client inputs, this GPT helps you generate emotional marketing themes for consistent, strategic content across social posts, email, video, blogs, and more.
✨ Designed to keep you clear, consistent, and confidently in the driver’s seat of your business.
The Magic Wand: Meet Your Future Self
What would happen if you stopped operating from today’s stress and started leading from your future self’s wisdom?
That’s the power of the “Future Self Letter Magic Wand” (CustomGPT)—a guided, AI-powered tool designed to help travel advisors reconnect with their purpose and cast a bold, strategic vision for what’s next.
This isn’t just journaling. It’s a focused, emotional, and empowering exercise that helps you:
✨ Uncover your deepest goals and desires—without second-guessing or wordsmithing
✨ Craft a cohesive letter from your future self that feels both emotional and strategic
✨ Celebrate your growth, acknowledge your grit, and reset your focus
✨ Create a clear, compelling vision statement you can revisit any time you feel off track
✨ Reclaim your role as the CEO of your business—grounded, clear, and confident
Whether you’re at a crossroads or simply ready to realign, this exercise is a game-changer.
You already know where you want to go—this tool helps you put it into words.
You’re Not Behind. You’re Building Something Real.
What if your next year looked different?
What if your goals felt achievable—because they were based on focus, not frenzy?
What if you felt confident every time you spoke about your offers, because your brand finally reflected your purpose?
That’s the transformation we see every year in the Strategic Planning Workshop. And with the right tools, the right support, and the right plan, it’s possible for you too.
The next right step is waiting. We’ll help you take it.
