Who We Are
Meet Penny Cooper
Penny is the owner of Embrace the Magic Travel, a travel agency dedicated to helping travelers celebrate life through their vacations, by offering tailor-made itineraries designed to foster deeper connections and lasting memories for the whole family.
She has been a travel professional for ten years and has helped hundreds of families pick the right resort, activities, and travel times so they can enjoy a vacation with a little extra style and savvy.
She is a member of the American Society of Travel Advisors, the Virtuoso Family & Celebration Travel community, and several travel masterminds. Penny was a recurring panelist at the Book More Travel Workshop, a frequent guest speaker for industry & agency events, and has won several industry awards.
Meet Christina Vieira
Christina is the owner of Showcase the World Travel, a modern travel agency for overwhelmed families. She has planned hundreds of trips for parents of young children who need a break from the busy. With a degree in Events Management from Suffolk University and 6 years planning marketing events and managing sales team travel, she has always loved handling all the often-forgotten details.
She is a member of the Family Travel Association, American Society of Travel Advisors and was honored to be selected to attend the Future Leaders in Travel Summit in 2020 and 2023. Her insights have been featured on podcasts like Vacation Mavens, Traveling Entrepreneur, and Foot Traffic, and she is even a recurring guest on WJXT Channel 4 Morning Show in Jacksonville, Florida.
She believes vacation is where families really thrive, kids grow to love learning and our best memories are made. She started Showcase the World Travel in 2019 to help busy Moms who don’t have time to plan-it-all finally take a vacation she doesn’t have to worry about and the whole family can enjoy, for a change.
Why We Launched MMS
We first realized the power of email automation a few years ago. You can hear the brief story in this video.
“We want to help abolish the word hustle from the industry. There are so many travelers out there who do not understand the benefits working with a professional can provide. We believe that by helping advisors across the travel space automate and uplevel their business, we can help the industry thrive and never have to worry about competing with the detached big box stores or online platforms.”
Our Mission
Magic Made Simple helps overwhelmed travel professionals consistently connect with their clients through written-for-you email templates so you can share your personal stories, deepen the loyalty of your clients, and solidify your expert status.
Hello there!
Ok, let us set the stage, a bit like a movie preview if you will.
Imagine that you are frustrated with trying to find time to service existing clients while also marketing to attract new leads and all you want is to spend more quality time with your family, while making enough income from your travel job for it to make sense.
You wake up one morning and realize that everything you have experienced in the last few years has all led you to this point. That’s where we were.
Our journey is what inspires us to share our products with you. We want to pull back the curtain and tell you what worked and what didn’t, and to give you tips to help you get to that change that you want.
It’s why we have made available one of the most coveted resources in the travel industry – our written-for-you emails.
Not just generic templates, created for any small business owner. . . but detailed, polished, in-depth emails designed for travel advisors to address the exact stage your lead or client is in right now as you are planning their vacation.
Our destination specific emails were the cornerstones of our email marketing automation. From there, we branched out and fine-tuned our attraction (commonly called Lead Magnet delivery emails), nurture, and return email sequences.
We have more to share too. Our roadmap is full of new destinations, supporting checklists, Trello Boards, and tons of new Magic Minis.
Join us on social media: Facebook or Instagram.
Or invite us into your inbox CLICK HERE. We follow our own formula. Weekly we send you more insight into our journey and occasional goodies to help you attract, nurture, and care for your prospects, leads, and clients.
Cheers!
