Your story is your superpower. Success starts with a CEO mindset.
At Magic Made Simple, we believe every travel advisor has a unique story to tell—a story that can redefine their business, foster deeper client relationships, and create a life they’ve always dreamed of. Success isn’t about doing more; it’s about doing what matters most. That’s where the CEO mindset comes in—embracing your role as the leader of your business and intentionally crafting the story of your life and work.
As Storytelling Strategists and trusted Storyboard Editors, we help you uncover the brilliance already within you. Like editors refining a film storyboard, we guide you in highlighting your most impactful moments, organizing your narrative for clarity, and removing distractions. Together, we’ll help you build a story that aligns with your vision, resonates with your clients, and elevates your business to new heights.

Meet Christina and Penny
Christina Vieira
Christina is a storyteller at heart and a strategist by trade. With a background in marketing, she has dedicated her career to helping travel advisors embrace their unique brilliance and create businesses that reflect their true potential.
Recognized as one of TravelPulse’s 40 Under 40, Christina is celebrated for her leadership in the travel industry and her ability to inspire advisors to think and act like CEOs. Her passion lies in empowering advisors to craft intentional strategies that align with their goals, giving them the freedom to focus on what matters most.
Her philosophy is simple: Every decision should reflect the story you want to tell. Whether through time-saving systems or impactful storytelling, Christina helps advisors build businesses that give them freedom, focus, and fulfillment.

Penny Cooper
Penny is the systems expert and strategy powerhouse behind Magic Made Simple. With years of experience working with Fortune 100 companies, Penny knows how to turn complex workflows into simple, effective systems that help advisors work smarter, not harder.

She has shared her expertise on panels for industry leaders like the Book More Travel Workshop and Travefy Academy, earning a reputation for her calm, solutions-driven approach. For Penny, the CEO mindset means creating a business that supports your life—not one that consumes it.
She believes that every business needs a strong foundation. Through her systems expertise, Penny helps advisors reclaim their time, focus on what truly matters, and build the life and business they’ve always wanted.
Why Advisors Love Magic Made Simple
- CEO Mindset: We empower you to think and act like the leader of your business, aligning every decision with your vision.
- Tailored Solutions: Our strategies are built around your unique goals—never one-size-fits-all.
- Proven Expertise: With decades of experience and innovative insights, Christina and Penny bring practical strategies to every solution.
- Creative Clarity: We help you uncover and amplify the story that sets you apart, creating deeper connections with your clients.
- Actionable Support: Whether through templates, coaching, or courses, we give you the tools to simplify and succeed.
A Shared Success: Magic Made Simple’s Impact
Magic Made Simple is proud to have been recognized with multiple Magellan Awards for Innovation and Business Strategy, honoring the transformative tools and frameworks we’ve brought to the travel industry. These awards reflect the heart of our mission: helping advisors simplify their business, elevate their storytelling, and step confidently into the CEO mindset.

Build Your Life and Business Story
Your story is the foundation of your business. It’s the key to meaningful client relationships, lasting success, and a life of intention. Magic Made Simple is here to help you step into the CEO mindset and take control of your narrative.
Together, we’ll transform the overwhelm into simplicity, the complexity into clarity, and your dreams into an actionable plan.